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Messaging: Intelligent multi-channel messaging management with AI on a single platform

Alex Pham

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Table of Contents

Messages - an important but difficult-to-control link

For small businesses, messages are the direct “touchpoint” with customers:

  • A price inquiry message on Facebook.
  • A price quote response email via Gmail.
  • A quick chat on Zalo or WhatsApp.
    • If you miss this, you could lose a sales opportunity immediately. But managing a multitude of different channels means: opening 5-7 applications, constantly switching tabs, and often "forgetting to reply to customers" - something no customer wants.

      Difficulties for SMEs in managing multi-channel messaging

      • Time-consuming: You have to check each app separately, making it easy to miss messages.
      • Lack of synchronization: Customers message via Zalo, then send emails, but you don't have an overall picture.
      • Pressure to respond quickly: Sometimes customers ask difficult questions, or require a tactful answer, and employees don't know how to respond.
        • Messaging GTG CRM's AI Integration - Centralizing all conversations in one place

          To thoroughly address the above issues, GTG CRM has developed AI-integrated Messaging - a tool that gathers all multi-channel messages into a single dashboard, along with AI-assisted intelligent replies.

          Key Features:

          • Connects to 7 popular platforms: Zalo, Facebook Messenger, Gmail, Outlook, WhatsApp, SMS, and Yahoo. All converge in a single inbox, easy to manage.
          • AI suggests appropriate replies for each channel: For example, on Facebook → friendly tone, on Gmail → professional, on Zalo → approachable.
          • The Live Chat button is customizable: Design your own colors, greetings, icons… and attach them directly to any of your websites . Customers can chat instantly, messages are immediately sent to GTG CRM.
          • Centralized Management: View conversation history, assign tasks to staff, avoid duplication when multiple people are assisting.
          • GTG CRM's AI suggests ways to reply to customer messages

            Real-life scenario

            You own an English language center. Potential students may message you through many channels: Facebook inbox, quick questions on Zalo, email via Gmail, or chat directly on your website.

            Without a system, you have to open each application to reply. Just one message missed, and students will choose another center immediately.

            With GTG CRM's Messaging, all messages go to one place. When a student messages: “Does the center offer IELTS courses?”, The AI will suggest a professional reply. You just need to click send or make a few edits. If the student asks on the website, the built-in Live Chat will also send the message directly to the dashboard.

            The result? You won't miss any customers, and the team will save hours every week managing their inbox.

            Benefits for Small Businesses

            • Never miss any messages from customers.
            • Fast, accurate responses for each platform thanks to AI.
            • Easily scalable: From individuals to entire customer service teams, everyone can manage effectively.
            • Create a professional experience: Customized live chat enhances brand credibility.
              • Conclusion Discussion

                In the digital age, customers can come from any channel and they expect an immediate response. With GTG CRM's AI-integrated messaging, you can centralize all messages in one place, respond intelligently, and maintain a smooth connection with customers.

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